I Didn’t Build VetPerks Just to Create Another Discount Platform.
I built it because I know what it means to serve, struggle, rebuild, and still believe there’s a better way.
I’m Phillip Bryan, a U.S. Marine Corps veteran from Tucson, Arizona. I was released from active duty on October 31, 1998, and my journey since then has taken me through leadership, business, entrepreneurship, difficult chapters, and ultimately back to the veteran community that has always mattered to me.
Over the years, I’ve seen how difficult it can be for veterans to find the right resources, opportunities, businesses, and people willing to stand beside them.
That’s where Paths For Heroes began.
And VetPerks grew from that mission.
VetPerks is about more than discounts. It’s about connection.
It’s about connecting veterans with businesses that want to support them, organizations that can provide resources, and communities that believe supporting veterans should be more than simply saying, “Thank you for your service.”
This is where businesses can turn those words into action.
When a business joins VetPerks, they aren't simply purchasing advertising or putting a logo on a website.
They're becoming part of a community that believes veterans deserve opportunities, support, and access to businesses willing to stand behind them.
My vision is to build VetPerks into a nationwide network where veterans can discover businesses, benefits, resources, services, and opportunities—while businesses have a meaningful way to demonstrate their support and become part of something bigger than themselves.
What started with one veteran and one mission is becoming a community.
And we're just getting started.
